Resources to learn more about the B2B Trending Technologies

Resources to learn more about the B2B Trending Technologies

B2B Technologies to Learn in 2023

Know from where to get yourself up-scaled in the career growth. Below list provides the complete solution to your needs.

Account-based marketing (ABM):

  • “The Clear and Complete Guide to Account Based Marketing” by Engagio
  • “The Ultimate Guide to Account-Based Marketing (ABM)” by HubSpot
  • “Account-Based Marketing: What You Need to Know” by Forbes

Data-driven marketing:

  • “Data-Driven Marketing: The Ultimate Guide” by HubSpot
  • “The Power of Data-Driven Marketing: 7 Key Metrics to Watch” by MarketingProfs
  • “Data-Driven Marketing 101: Tools and Best Practices” by Digital Marketing Institute

Influencer marketing:

  • “The State of B2B Influencer Marketing 2021” by TopRank Marketing
  • “B2B Influencer Marketing: Best Practices & Strategies” by Social Media Today
  • “The B2B Guide to Influencer Marketing” by LinkedIn

Content marketing:

  • “The Content Marketing Institute”
  • “The Beginner’s Guide to Content Marketing” by Moz
  • “Content Marketing 101: A Beginner’s Guide” by HubSpot

Artificial intelligence (AI):

  • “AI in B2B Marketing: A Comprehensive Guide” by Demandbase
  • “The Future of B2B Marketing: AI, Machine Learning, and Predictive Analytics” by Forbes
  • “How to Incorporate AI into Your B2B Marketing Strategy” by MarketingProfs

Account-based sales (ABS):

  • “The State of Account-Based Sales Development” by SalesLoft
  • “A Beginner’s Guide to Account-Based Sales” by HubSpot
  • “The Ultimate Guide to Account-Based Sales” by SalesHacker

Social media advertising:

  • “The Beginner’s Guide to Social Media Advertising” by Buffer
  • “Social Media Advertising 101: How to Get Started” by Hootsuite
  • “The Marketer’s Guide to Social Media Advertising” by Sprout Social

Video marketing:

  • “The Ultimate Guide to Video Marketing” by HubSpot
  • “Video Marketing: The Definitive Guide” by Backlinko
  • “10 Video Marketing Stats You Need to Know in 2021” by Wyzowl

Account-based experience (ABX):

  • “What is Account-Based Experience?” by Terminus
  • “The Definitive Guide to Account-Based Experience (ABX)” by RollWorks
  • “The Future of ABX: Strategies and Tactics for the Next Era of B2B Marketing” by Demandbase

Virtual and hybrid events:

  • “Virtual Event Best Practices Guide” by Bizzabo
  • “10 Tips for Hosting Successful Virtual Events” by Forbes
  • “The Definitive Guide to Hybrid Events” by Endless Events

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